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Celebrities Flock to Vinted, the Secondhand Fashion App

Strategic Insights

— 1 min read

Celebrities such as Rebekah Vardy, Alexa Chung, Kady McDermott, Venezuela Fury, and Claire Richards are selling their high-end designer items on Vinted, a secondhand fashion app popular among cash-strapped shoppers. With over 16 million UK users and a worth of £4 billion, Vinted is booming as more people opt for secondhand shopping. However, as business booms, Vinted and similar platforms are now required to report sellers' activity to HMRC, meaning celebrities will have to pay tax on their side hustles.

Key Takeaways:

  • Over 16 million UK users and £4 billion worth of Vinted, a secondhand fashion app where celebrities sell their designer items.
  • Celebrities like Rebekah Vardy, Alexa Chung, Kady McDermott, Venezuela Fury, and Claire Richards are selling their items on Vinted, with some items going for as low as £10.
  • Vinted and similar platforms are required to report sellers' activity to HMRC, meaning celebrities will have to pay tax on their side hustles.
  • Each of the five celebrities' Vinted closets was examined, with turnover and followers varying greatly: Rebekah Vardy's shop "Vardy's Closet" had £3,097 worth of items listed, with 2,227 followers; Alexa Chung's "alexachung" had £6,780 worth of items listed, with 38,302 followers.
  • Brands and items listed on Vinted account "alexachung" include Miu Miu, Armani, H&M, Max Mara, Ralph Lauren, and Marc Jacobs, with items such as a Dior saddle bag for £1,500 and Jordache jeans for £30.
  • Brands and items listed on Vinted account "kadymcdermott" include Tommy Hilfiger, Odd Muse, Valentino, and Staud, with items such as a Goldbergh ski outfit for £900 and Jordan red trainers for £60.

Statistics:

  • Over 16 million UK users and £4 billion worth of Vinted.
  • £3,097 worth of items listed on Rebekah Vardy's Vinted shop "Vardy's Closet".
  • £6,780 worth of items listed on Alexa Chung's Vinted shop "alexachung".
  • 2,227 followers on Rebekah Vardy's Vinted shop "Vardy's Closet".
  • 38,302 followers on Alexa Chung's Vinted shop "alexachung".

Sources:

  • [Celebrity SHopping On Vinted: Prices revealed for Alexa Chung and Kady McDermott's listings - The Sun]
  • [Rebekah Vardy's Vinted shop revealed - The Sun]
  • [Vinted - Official Website]
  • [HMRC - Official Website]

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