Chongqing Unveils Plan to Promote High-quality Development of Rongchang Pig Industry Chain

The city of Chongqing has launched the "Chongqing Action Plan to Promote the High-quality Development of the Rongchang Pig Industry Chain (2025-2027)," aiming to create a Chinese local pig brand with national influence and global reputation. The plan proposes seven major actions to strengthen the Rongchang pig industry chain, including variety improvement, breeding expansion, quality control, brand efficiency enhancement, chain extension and supplement, scientific and technological innovation, and policy guidance. The plan targets an annual output of over 1 million heads of Rongchang pigs by 2027, with a comprehensive output value of over 24 billion yuan and a public brand value exceeding 7 billion yuan.

Key Takeaways:

• The "Chongqing Action Plan to Promote the High-quality Development of the Rongchang Pig Industry Chain (2025-2027)" was officially released, providing strong support for the high-quality development of Chongqing's pig industry.
• The plan proposes seven major actions: variety improvement, breeding expansion, quality control, brand efficiency enhancement, chain extension and supplement, scientific and technological innovation, and policy guidance.
• For breed improvement, strengthening germplasm resources protection, promoting breeding level improvement, and constructing seed supply capacity will be key. Seed conservation units will renovate and expand national and municipal seed conservation farms for Rongchang pigs, conserving over 400 sows, 50 boars, and 11 bloodlines.
• For breeding expansion, the Rongchang pig breeding area will be expanded to construct a "three-zone" industrial layout: advantageous zones, expansion zones, and radiation zones. Breeding entities will be cultivated and strengthened, and interest linkage mechanisms will be optimized.
• In terms of brand efficiency enhancement, a three-level brand system will be established, and green food, organic food certification, and world agricultural cultural heritage recognition will be pursued, creating over 10 Rongchang pig specialty product brands.
• For chain extension and chain supplement actions, fine product segmentation, slaughtering and processing industry upgrading, and the introduction of intelligent production lines will be promoted. The layout and service network of cold chain logistics will be improved, with the construction of a municipal cold chain logistics center and over 50 terminal distribution outlets.
• In terms of scientific and technological innovation actions, a collaborative innovation mechanism of "industry, academia, research, and application" will be built, focusing on core areas for technological research. Scientific and technological achievements will be transformed, and the "Smart Rongchang Pig" talent project will promote the allocation of talent resources and technology sharing.

Statistics:

• The plan aims for an annual output of over 1 million heads of Rongchang pigs by 2027.
• The comprehensive output value of the entire industry chain is expected to reach over 24 billion yuan by 2027.
• The public brand value of Rongchang Pig is expected to exceed 7 billion yuan by 2027.
• The annual output of Rongchang pigs is expected to reach over 500,000 heads by 2025.
• The comprehensive output value of the entire industry chain will exceed 10 billion yuan by 2025.

Sources:

• CQ.gov.cn - ywdt/zwhd/bmdt/202507/t20250724_14842876.html