Citibank Partners with OnHealth.com as Exclusive Advertiser
Citibank, the world's largest credit and charge-card issuer and servicer, has partnered with OnHealth.com, a leading online health resource, to become its exclusive advertiser. This strategic partnership marks Citibank's first foray into online health advertising and underscores the company's confidence in OnHealth.com's ability to reach a broad audience. As the exclusive advertiser, Citibank will leverage OnHealth.com's massive online presence to promote its financial services to a health-conscious demographic.
Key Takeaways:
- Citibank, a global provider of financial services, has signed on as the exclusive advertiser for OnHealth.com, a leading online health resource.
- This partnership marks Citibank's first foray into online health advertising and demonstrates its confidence in OnHealth.com's ability to reach a broad audience.
- Citibank joins a list of top companies, including Procter & Gamble, Claritin, and Dr. Scholl's (Schering-Plough), that have partnered with OnHealth.com in recent years.
- OnHealth.com is a trusted resource for health-conscious consumers, offering a wealth of health information, expert advice, and personalized health tracking tools.
- The exclusive OnHealth Personal Health Tracker provides users with a personalized, private place to retrieve customized health searches, helping users to track up to ten medical areas they are most interested in.
- Citibank is a division of Citigroup Inc., (NYSE: CCI) and has a presence in 100 countries and territories, serving consumer, business, governmental, and institutional customers.
- OnHealth Network Company is an electronic publisher of interactive, multimedia health and wellness information, with a mission to become the premier network of health-related channels.
Statistics:
- Citibank has a presence in nearly 100 countries and territories, serving over 200 million clients worldwide.
- OnHealth Network Company is an electronic publisher of interactive, multimedia health and wellness information.
- OnHealth.com has over 1 million registered users and receives over 10 million page views per month.
- The exclusive OnHealth Personal Health Tracker allows users to track up to ten medical areas of interest.
- Citibank's Global Consumer business has been a leader in applying advanced technology to bring individuals in 57 countries credit, payment, and investment services through branches, electronic access, and charge and credit cards.
Sources:
- Citibank, a financial services provider with a presence in nearly 100 countries, has signed on as the exclusive advertiser for OnHealth.com.
- OnHealth.com, a leading online health resource, has partnered with Citibank to promote its financial services to a health-conscious demographic.
- Citigroup Inc. (NYSE: CCI) is the parent company of Citibank.
- OnHealth Network Company is an electronic publisher of interactive, multimedia health and wellness information.