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Computer industry

Constant Contact and ASBDC: Partners in Email Marketing Excellence

Strategic Insights

— 1 min read

Constant Contact, a leading email marketing service for small businesses, associations, and nonprofits, has partnered with the Association of Small Business Development Centers (ASBDC) to provide valuable resources and support to small businesses. With over 70,000 customers, Constant Contact offers a web-based email marketing solution that enables small organizations to create and send professional email newsletters, promotions, and announcements with ease. ASBDC, founded in 1979, provides a vehicle for continuous improvement of the Small Business Development Center program, exchanging information among members and advocating for America's small business community.

Key Takeaways:

  • Constant Contact has over 70,000 customers, primarily small businesses, associations, and nonprofits.
  • The service is designed to be easy-to-use and affordable, with a free 60-day trial available at www.constantcontact.com.
  • Constant Contact is marketed through over 1,500 Business Partners and more than 100 marquee channel partners.
  • The company is a founding member of the Email Sender and Provider Coalition (ESPC), a group formed to fight spam and protect legitimate email delivery.
  • ASBDC provides educational assistance to over 500,000 businesses annually, promoting the growth of local, state, and national economies.
  • The partnership between Constant Contact and ASBDC aims to provide valuable resources and support to small businesses, enhancing their email marketing capabilities.
  • Constant Contact is funded by prominent venture capital firms, including Greylock Partners and Morgan Stanley Venture Partners.
  • The company has a strong brand presence, with numerous trademarks and service marks registered, including "Constant Contact" and "Email Marketing Made Easy".

Statistics:

  • Over 70,000 customers rely on Constant Contact for email marketing solutions.
  • The service has a 60-day free trial period, making it accessible to small businesses and organizations.
  • More than 1,500 Business Partners support the marketing efforts of Constant Contact.
  • Over 100 marquee channel partners, including American Express OPEN and AOL, promote the service.
  • The ESPC, founded by Constant Contact, has a strong mission to combat spam and protect legitimate email delivery.
  • ASBDC provides assistance to over 500,000 businesses each year, contributing to the growth of local, state, and national economies.

Sources:

  • Constant Contact About Constant Contact (www.constantcontact.com)
  • Association of Small Business Development Centers About Us (www.asbdc-us.org/about)

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