Sign in Subscribe
Transportation equipment industry

David Duchovny Stars in Spooky Ford Mondeo Ad

Strategic Insights

— 1 min read

Ford has released a $1 million TV commercial for their Mondeo model featuring David Duchovny, star of the popular TV series The X Files. The commercial is a spooky tale of the unexplained, where a driver has a sixth sense that warns him of an impending danger. The ad features a series of spectacular special effects and was filmed near Vancouver, Canada, where The X Files is produced.

Key Takeaways:

  • The commercial was filmed near David Duchovny's home in Vancouver, Canada, where The X Files is produced.
  • The ad is one of the most expensive ever made by Ford, with a budget of $1 million.
  • The commercial features a series of spectacular special effects and a mysterious script that made David Duchovny the perfect partner for the Mondeo.
  • David Duchovny is one of Hollywood's hottest properties, but had never done a commercial before this one.
  • Ford spokesman Nav Sidhu said that David Duchovny adds "interest and appeal" to the ad.
  • The commercial is part of Ford's effort to promote their new Mondeo model.
  • The ad features a similar tone and style to an episode of The X Files.
  • David Duchovny returns as agent Mulder in his final X Files series in the New Year.

Statistics:

  • The commercial was budgeted at $1 million.
  • The ad was filmed in Vancouver, Canada.
  • David Duchovny is 37 years old.
  • The X Files is a popular TV series that has been produced in Vancouver, Canada.

Sources:

  • The Independent, Dec 1999
  • The Guardian, Dec 1999

Read more