eBay's Shopping.com Takes Aim at Australian Online Shoppers

Shopping.com, a new online shopping site from eBay, is set to disrupt the way Australians buy goods online, aiming to dominate the relatively new comparison shopping market. The site, available from today, allows consumers to view over half a million products from more than 200 retailers, read reviews, and compare prices before making a purchase. With a global reach of over 40 million visitors a month, Shopping.com is looking to capture a significant share of the Australian online shopping market, worth $A7.6 billion at the end of last year.

Key Takeaways:

  • Shopping.com, a new online shopping site from eBay, aims to dominate the Australian comparison shopping market, which is currently small but growing rapidly.
  • The site offers over half a million products from more than 200 retailers, including Dick Smith Electronics and Peter's of Kensington.
  • Buyers can read reviews and compare prices before making a purchase.
  • Shopping.com's parent company, eBay, is the biggest e-commerce site in Australia, with an estimated four million Australian visitors a month.
  • The Australian online shopping market was worth $A7.6 billion at the end of last year and is growing at a rate of 40% per year.
  • EBay's sales grew by 90% last year, indicating significant growth in the e-commerce sector.

Statistics:

  • Over 40 million visitors a month globally to Shopping.com.
  • More than half a million products available on the site.
  • 200 retailers listed on the site, with 90% being Australian and 10% international.
  • Australian online shopping market worth $A7.6 billion at the end of last year.
  • 40% growth rate in the Australian online shopping market per year.
  • EBay's sales grew by 90% last year.

Sources:

  • Asia Pulse, May 23, 200[no date specified]
  • ACNielsen, year-end data for Australia