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Edition Birmingham Residential Development Sells Out First Phase Amid High Demand

Strategic Insights

— 1 min read

The first phase of the Edition Birmingham project, a new residential development currently under construction in Birmingham, has sold out its 149 apartments just as work has recently started on the site. The development, being built by Select Property and Sphere Group, is taking shape across two towers on the former Paradise Circus city council car park in Cambridge Street. Apartment sales have generated revenue of over £100m across both the 15-storey Park Residence and the adjacent 46-storey Centenary Tower, which has sold around 130 of its 432 units.

Key Takeaways:

  • The first phase of the Edition Birmingham project, Park Residence, has sold out its 149 apartments, generating revenue of over £100m for the developers, Select Property and Sphere Group.
  • The adjacent Centenary Tower, a 46-storey building, has sold around 130 of its 432 units, with sales driven by the excitement and prestige of the development.
  • The project is expected to create 300 jobs, including 60 apprenticeships and work experience roles, upon completion.
  • The 23,000 sq ft of amenity space will feature a swimming pool, gymnasium, yoga studio, climbing wall, coworking spaces, private dining, and external terraces with a cinema screen.
  • Midgard was appointed as the project's main contractor earlier this year, and completion of Park Residence is expected in 2027, followed by Centenary Tower in 2028.
  • The rapid sales of apartments have been driven by the young and growing population of Birmingham, along with billions of pounds of investment in the city.

Statistics:

  • 149 apartments sold in the first phase, Park Residence
  • £100m+ revenue generated from apartment sales across both Park Residence and Centenary Tower
  • 130 out of 432 units sold in the adjacent Centenary Tower
  • 23,000 sq ft of amenity space to be included in the development
  • 300 jobs expected to be created, including 60 apprenticeships and work experience roles
  • Completion of Park Residence expected in 2027
  • Completion of Centenary Tower expected in 2028

Sources:

  • "First phase of Birmingham's Edition scheme sells out". Property Week, March 2026
  • "Edition Birmingham project: 'young and growing' population driving sales". Birmingham Post, March 2026

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