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Computer peripherals industry

EPSON Introduces the EPSON LQ-300: A High-Quality, Affordable Dot-Matrix Printer

Strategic Insights

— 1 min read

The EPSON LQ-300, a new 24-pin dot-matrix printer, has set a new standard for low-cost printing. With its ability to print up to 80 characters per second in letter-quality mode, the LQ-300 offers high-quality output and multi-user functionality. The printer also features 10 fonts, four of which are scalable, and built-in serial and parallel ports. Additionally, it has a black-film-ribbon printing capability, making it the only printer in its class capable of such diverse, high-quality output.

Key Takeaways:

  • The EPSON LQ-300 is a 24-pin dot-matrix printer that significantly raises the standard for low-cost printing.
  • The printer features 10 fonts, four of which are scalable, and built-in serial and parallel ports.
  • The LQ-300 has a black-film-ribbon printing capability, making it the only printer in its class capable of such diverse, high-quality output.
  • The printer works under standard ESC/P2 or IBM emulation and prints at a draft speed of 240 characters per second (cps) at 12 characters per inch (cpi) in letter-quality mode.
  • The LQ-300 is the first printer in its class to offer such a high level of functionality at an affordable price.
  • The printer is available at a manufacturer's suggested retail price (MSRP) of $299, with the color option and black film ribbon available for $49 and $12, respectively.
  • The EPSON LQ-300 is covered by EPSON's standard two-year limited warranty and is supported through the EPSON Connection, the company's toll-free customer-support and technical-assistance line.

Statistics:

  • The LQ-300 prints at a draft speed of 240 characters per second (cps) at 12 characters per inch (cpi) in letter-quality mode.
  • The printer has a print speed of 80 cps at 12 cpi in letter-quality mode.
  • The MSRP of the EPSON LQ-300 is $299.
  • The MSRP of the color option is $49.
  • The MSRP of the black film ribbon is $12.

Sources:

  • Business Wire, "EPSON Announces Addition of EPSON LQ-300, An Entry-Level, 24-Pin Dot-Matrix Printer, to Its Line of Best-Selling Printers" (November 14, 1994)
  • EPSON America Inc., Press Release, "EPSON LQ-300: A High-Quality, Affordable Dot-Matrix Printer" (November 14, 1994)

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