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Airlines

Expanded Italy Product for 29.3 Million Estimated Visitors this Year

Strategic Insights

— 1 min read

To prepare for the significant influx of tourists heading to Italy, estimated to reach 29.3 million this year, KLM/Northwest Airlines has unveiled an expanded Italy product. This includes daily Northwest Airlines nonstop service from Detroit to Rome and Milan, commencing in April. The expanded service is complemented by the addition of new hotels in Rome, Florence, and Venice, as well as an upscale "Italian Touch of Class" escorted tour.

Key Takeaways:

  • KLM/Northwest Airlines WorldVacations has introduced an expanded Italy product to cater to the estimated 29.3 million visitors this year.
  • Daily Northwest Airlines nonstop service from Detroit to Rome and Milan will commence in April, providing easy access to Italy's popular destinations.
  • WorldVacations has added hotels in Rome, Florence, and Venice, offering a wider range of accommodation options for travelers.
  • The upscale "Italian Touch of Class" escorted tour includes visits to 14 cities and regions, featuring gourmet dining and accommodations in Relais or Hotel du Charme hotels.
  • WorldVacations independent packages to Rome, Florence, Milan, and Venice offer flexible booking options, including air service, accommodation, and local representative assistance.
  • **Italian Touch of Class** escorted tour features gourmet dining and accommodations in Relais or Hotel du Charme hotels, with visits to 14 cities and regions.
  • The tour originates in Rome and includes experiences in Naples, Amalfi, Capri, Caserta, Assisi, Castel Rigone, Siena, Florence, Bologna, Ferrara, Rivarotta, Venice, Pomposa, and Perugia.
  • WorldVacations offers 2,000 WorldVacations WorldPerks Bonus Miles (5,000 for packages purchased between Feb. 15 and Mar. 31) for eligible travelers.

Statistics:

  • Estimated 29.3 million visitors to Italy this year.
  • Daily Northwest Airlines nonstop service from Detroit to Rome and Milan, commencing in April.
  • Prices for the "Italian Touch of Class" escorted tour start from $2,466 per person, including airfare from New York City and Newark.
  • WorldVacations independent packages to Rome, Florence, Milan, and Venice offer flexible booking options, including air service, accommodation, and local representative assistance.
  • 72 hotels are part of the WorldVacations Best Western Euro-Guestcheques program, located throughout Italy.

Sources:

  • PRNewswire: "KLM/Northwest Airlines WorldVacations Prepares for 29.3 Million Italy Visitors"
  • KLM/Northwest Airlines WorldVacations press release, Feb. 14
  • WorldVacations website: http://www.nwa.com

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