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HyperBole Studios and Microsoft Join Forces in Groundbreaking Venture

Strategic Insights

— 1 min read

HyperBole Studios, a pioneering force in interactive storytelling, has embarked on a significant partnership with Microsoft in a joint venture that promises to revolutionize the world of interactive entertainment. This collaboration brings together the creativity of Hollywood and the technological prowess of Microsoft, solidifying Seattle's position as a leading center in digital content creation. As part of this partnership, HyperBole Studios will leverage Microsoft's cutting-edge technology to create innovative interactive experiences that redefine the boundaries of storytelling.

Key Takeaways:

  • HyperBole Studios, a Seattle-based company, was founded in 1990 by Greg Roach, a leading interactive filmmaker.
  • The company has created world-class interactive cinema using its proprietary technology, VirtualCinema, which enables users to become the central character in an interactive movie.
  • HyperBole Studios' previous titles, such as The Vortex: Quantum Gate II, have garnered recognition from the American Film Institute, which hailed Roach's early work, The Wrong Side of Town, as the world's first interactive narrative film.
  • The company has formed a joint venture with Warner Music Group to produce and market interactive CD-ROM titles.
  • HyperBole Studios' next project, scheduled for release in Holiday '95, is a comedy titled 10 State Spree.
  • Greg Roach, CEO and Artistic Director of HyperBole Studios, expressed enthusiasm for the Microsoft-Dreamworks SKG joint venture, citing the legitimacy it brings to interactive storytelling and interactive movies.

Statistics:

  • HyperBole Studios was founded in 1990.
  • The company has developed two full-length interactive movies, The Vortex: Quantum Gate II and Quantum Gate.
  • The American Film Institute recognized Roach's early work, The Wrong Side of Town, as the world's first interactive narrative film.
  • HyperBole Studios has a joint venture with Warner Music Group to create and market interactive CD-ROM titles.

Sources:

  • Business Wire, "HyperBole Studios CEO Responds to Dreamworks SKG-Microsoft Joint Venture"
  • (No date provided)

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