Sign in Subscribe
Microsoft Corp.

MacMall Offers Configured Bundles for Seamless Windows-Mac Integration

Strategic Insights

— 1 min read

MacMall, a subsidiary of PC Mall, Inc., is providing configured bundles pre-loaded with Microsoft Windows XP Home or Pro software on new Apple MacBooks, MacBook Pros, iMacs, Mac Pros, and Mac minis. These bundles aim to make it easier for users to run both Windows and Mac OS X applications on a brand-new Mac. The bundles are available with either Nova Development's Parallels Desktop for Mac or Apple's Boot Camp Public Beta.

Key Takeaways:

  • MacMall is offering configured bundles for new Apple Macs pre-loaded with Windows XP Home or Pro software, enabling users to run both Windows and Mac OS X applications.
  • The bundles are available with either Parallels Desktop for Mac or Apple's Boot Camp Public Beta, allowing users to run Windows XP simultaneously with Mac OS X.
  • MacMall is the only large Mac direct marketing reseller offering bundles with pre-loaded software for Windows and Mac integration.
  • PC Mall, Inc. has a distribution center near FedEx's main hub and an extensive network of distributors, facilitating rapid order fulfillment.
  • The pre-configured bundles with Boot Camp Public Beta have limitations, and customers should read disclaimers and Apple's software license agreement before purchase.
  • MacMall may discontinue sales of Macs pre-installed with Windows XP at any time, without prior notice.

Statistics:

  • Over 100,000 different products are marketed to customers using relationship-based selling, direct marketing, catalogs, and the Internet.
  • PC Mall, Inc. has one of the largest networks of distributors in the industry.
  • The bundles described in the press release are only available for an extra fee, depending on the specific configuration desired by the customer.
  • Apple's Boot Camp Public Beta has time-limited software with significant limitations, and customers should review the disclaimers and related information before purchase.

Sources:

  • Press release from MacMall (www.macmall.com)
  • PC Mall, Inc. website (www.pcmall.com)
  • Apple website (www.apple.com)
  • Securities and Exchange Commission filings (PC Mall, Inc.'s Form 10-K for the 2004 fiscal year)

Read more