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Festivals

Merchant Adventurers' Charity Beer Festival Returns for a Third Year

Strategic Insights

— 1 min read

The Merchant Adventurers' Charity Beer Festival returned to the stunning Merchant Adventurers' Hall in York for its third year, attracting hundreds of beer enthusiasts. The event, held on July 4 and 5, featured a Cask Bar with 90 different beers, lagers, and ciders from 30 breweries across the region. In addition to the extensive selection of ales, the festival offered homemade pizzas, live music, and a unique atmosphere that drew in a lively crowd.

Key Takeaways:

  • The festival raised a "record amount" for charity, with an estimated £25,000 to £30,000 being donated to local causes. (Source: York Press)
  • The event featured 90 different beers, lagers, and ciders from 30 breweries across the region, with a 30-foot Cask Bar in the Undercroft of the Merchant Adventurers' Hall. (Source: York Press)
  • The festival was organized by Lee Grabham, co-founder of Brew York, with the support of various breweries, sponsors, and volunteers from York CAMRA. (Source: York Press)
  • The Allan Conner Award was introduced, allowing drinkers to choose the best beer in recognition of popular Camra volunteer and 'beer guru' Allan Conner. (Source: York Press)
  • The festival was attended by Lord Mayor Martin Rowley, Sheriff of York Paul Doughty, and fellow Merchant Adventurer Dominic M'Benga of York's Hooting Owl distillery. (Source: York Press)
  • The Merchant Adventurers' Great Hall was transformed into a Keg Beer Hall, with live music being played on the YO1 Radio Station outdoor stage. (Source: York Press)
  • The festival supported a wide range of education projects, including free school visits for over 2000 York primary school children, and an apprentice support programme.

Statistics:

  • 668-year-old Merchant Adventurers' Hall hosted the festival
  • 90 different beers, lagers, and ciders were featured in the Cask Bar
  • 30 breweries from across the region participated in the festival
  • 25,000-30,000 pounds estimated to be raised for charity
  • 2000 York primary school children benefited from free school visits organized by the Merchant Adventurers' Trust

Sources:

  • York Press - "Merchant Adventurers of York inspire young entrepreneurs"
  • York Press - "York CAMRA launches 'ale trail' in advance of beer festival"

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