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Computer peripherals industry

Microdyne Corporation Expands Presence in Latin America through Distribution Agreements

Strategic Insights

— 1 min read

Microdyne Corporation, a leading data communications and network connectivity products provider, has signed agreements with two Miami-based electronics distributors to carry its full line of computer networking products. The distribution agreements are part of the company's strategy to expand its presence in a rapidly growing region. Microdyne has recently opened its Latin American headquarters in Mexico City, launched a joint marketing program with Novell, Inc., and signed a similar distribution agreement with Intertec, S.A. The two distributors, Nietronics, Inc. and InfoPlus, Inc., are headquartered in the Greater Miami area and have extensive experience in the Latin American market.

Key Takeaways:

  • Microdyne Corporation has signed agreements with two Miami-based electronics distributors, Nietronics, Inc. and InfoPlus, Inc., to carry its full line of computer networking products.
  • The distribution agreements are part of Microdyne's strategy to expand its presence in Latin America, where computer networking is growing rapidly.
  • The two distributors have over 15 years of experience in the Latin American market, with a strong network of resellers in Venezuela and adjacent nations.
  • Microdyne's Networking Products Division designs, manufactures, and sells a broad family of data networking products, including adapter cards and remote access systems.
  • Microdyne's products are sold under the Novell and Eagle labels, and most of its sales are in the form of initial stocking orders.
  • Microdyne has recently opened its Latin American headquarters in Mexico City and launched a joint marketing program with Novell, Inc.
  • The company has also signed a similar distribution agreement with Intertec, S.A., a prominent Monterrey, Mexico-based electronics concern.

Statistics:

  • Microdyne had sales of $101 million in its fiscal year ended September 30, 1994.
  • Microdyne is listed on Nasdaq's National Market System under the symbol MCDY.
  • The company designs, manufactures, and sells a broad family of data networking products, including adapter cards and remote access systems.
  • Most of Microdyne's products are sold under the Novell and Eagle labels.

Sources:

  • Microdyne Corporation press release, June 13, 1995
  • "Microdyne Signs Distribution Agreements in Latin America" (unspecified publication, June 1995)
  • Nasdaq listing information for MCDY (unspecified date)

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