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Microsoft and Apple Unveil Joint Product Announcements at MacWorld Expo

Strategic Insights

— 2 min read

Microsoft Corp. and Apple Computer Inc. extended their long-standing relationship with a series of joint product announcements, made as part of Steve Jobs' keynote address at MacWorld Expo/San Francisco. Microsoft(R) Office 98 Macintosh(R) Edition, Internet Explorer 4.0 for Macintosh, and Mac OS 8.1 were all unveiled, marking a significant milestone in their broad product and technology development agreement.

Key Takeaways:

  • Microsoft introduced Office 98 Macintosh Edition, the world's most popular productivity suite for the Macintosh platform, which includes new versions of Word, Excel, and PowerPoint, and introduces the Internet Explorer 4.0 browser and Outlook Express.
  • Internet Explorer 4.0 for Macintosh, the leading World Wide Web browser on the Macintosh platform, was unveiled, offering an efficient and elegant solution designed to meet the specific wants and needs of Mac customers.
  • Mac OS 8.1 was introduced with Microsoft Internet Explorer 3.01 as the default browser on all new Mac OS computers, as part of its complete suite of Internet and intranet services.
  • Bill Gates, chairman and CEO of Microsoft, stated that the company is focused on bringing great products to Macintosh customers and celebrates its renewed relationship with Apple.
  • Steve Jobs, interim CEO of Apple, expressed excitement about working closely with Microsoft to bring these great products to Apple customers.
  • Office 98 sets a new standard by introducing revolutionary technologies for application functionality and features on the Macintosh, with a true Mac look, landmark ease of use, and integrated Web collaboration capabilities.
  • Internet Explorer 4.0 for Macintosh is easy to use, gives users access to information any time, anywhere, and supports the latest Internet standards.
  • The product announcements are a direct result of the broad product and technology development agreement made by the two companies last August.

Statistics:

  • Microsoft Office 98 Macintosh Edition is the first suite that fully integrates the ease of intelligent applications with the power of the Web for Macintosh customers.
  • Internet Explorer 4.0 for Macintosh is designed to meet the specific wants and needs of Mac customers.
  • Mac OS 8.1 with Microsoft Internet Explorer 3.01 as the default browser on all new Mac OS computers is part of Apple's complete suite of Internet and intranet services.
  • Microsoft was founded in 1975 and is the worldwide leader in software for personal computers.
  • The company offers a wide range of products and services for business and personal use.

Sources:

  • PRNewswire (PR)
  • Steve Jobs' keynote address at MacWorld Expo/San Francisco
  • Microsoft Corp. (Nasdaq: MSFT)
  • Apple Computer Inc. (Nasdaq: AAPL)
  • Mac OS 8.1
  • Internet Explorer 4.0 for Macintosh
  • Office 98 Macintosh Edition

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