Sign in Subscribe
Social media

Navigating Evolving Rules on Digital Marketing: IAA Hosts Seminar on Social Media, Influencers, Dark Patterns, and AI

Strategic Insights

— 1 min read

The International Advertising Association (IAA) is hosting a legal and public policy seminar in Milan on October 1, 2025, at 5:00 p.m., in partnership with the Global Advertising Lawyers Alliance (GALA) and Portolano Cavallo. The seminar, "Social Media, Influencers, Dark Patterns, and Artificial Intelligence - Navigating Evolving Rules on Digital Marketing," will explore the intersection of digital marketing, artificial intelligence, and regulatory environments. As marketers increasingly rely on digital marketing and AI, the laws in Italy and worldwide are struggling to keep pace.

Key Takeaways:

  • The seminar will address the hottest topics in digital marketing, including social media, influencers, dark patterns, and artificial intelligence.
  • Speakers will include advertising lawyers and regulators from Italy and around the world, with a diverse range of perspectives.
  • The event will focus on best practices for navigating a rapidly evolving regulatory environment, with a focus on Italy and the global context.
  • The seminar will explore the intersection of digital marketing, artificial intelligence, and regulatory environments.
  • Portolano Cavallo's offices in Milan will host the event.

Mr. Jeffrey A Greenbaum, Partner at Frankfurt Kurnit Klein Selz, is associated with the Global Advertising Lawyers Alliance (GALA).

  • GALA is a leading international network of lawyers specializing in advertising and marketing law.
  • GALA provides a global perspective on advertising and marketing law, with expertise in digital marketing, AI, and regulatory matters.
  • The seminar is a valuable opportunity for marketers, advertisers, and regulators to stay up-to-date on the latest developments in digital marketing and regulatory environments.

Statistics:

  • The seminar will take place on October 1, 2025, at 5:00 p.m. at Portolano Cavallo's offices in Milan.
  • The IAA, GALA, and Portolano Cavallo are partnering to host the event.
  • The seminar will address the evolving rules on digital marketing, including social media, influencers, dark patterns, and artificial intelligence.

Sources:

  • "Social Media, Influencers, Dark Patterns, and Artificial Intelligence - Navigating Evolving Rules on Digital Marketing"
  • International Advertising Association (IAA)
  • Global Advertising Lawyers Alliance (GALA)
  • Portolano Cavallo
  • Frankfurt Kurnit Klein Selz
  • Mondaq Ltd
  • Mondaq.com (c) Mondaq Ltd, 2025 - Tel. +44 (0)20 8544 8300 - http://www.mondaq.com

Read more