Navigating Global Trade Uncertainty: Expert Insights for the Apparel and Footwear Industry

In a bid to aid apparel and footwear professionals in making informed decisions amidst global trade uncertainty, the American Apparel and Footwear Association (AAFA) is hosting a webinar featuring experts in the field. According to the AAFA, Ana Hinojosa, Executive Director of Government and Regulatory Affairs at Oritain, and Ben Tomkins, VP Retail Sales at Oritain, will provide invaluable insights on tariffs, free trade agreements, and the hidden risks associated with moving production to unfamiliar locations. The webinar aims to empower industry leaders with reliable, verified data to boost business confidence and make well-informed decisions.

Key Takeaways:

  • The webinar will cover the latest updates on trade policies, tariffs, and enforcement trends, enabling attendees to stay informed and adapt to changing regulations.
  • Industry professionals will learn about unforeseen risks associated with pivoting current production models, such as new trade agreements and changing regulatory environments.
  • Ana Hinojosa will draw upon her 34 years of experience in law enforcement and international trade to discuss the importance of having the right data and verified insights in decision-making.
  • Ben Tomkins will share Oritain's expertise in origin verification programs, highlighting the crucial role of forensic science in ensuring product verification, authenticity, and trust throughout the supply chain.
  • The webinar will also touch on the significance of international policy development and standard setting, with Ana Hinojosa and Conor O'Brien discussing the impact on the apparel and footwear industry.
  • Conor O'Brien, Sustainability Policy Coordinator at AAFA, will provide valuable insights on sustainable resource usage and the pursuit of a more circular economy, highlighting the intersection of policy and science.

Statistics:

  • Ana Hinojosa has over 34 years of experience in law enforcement, international trade, and international policy development.
  • Oritain has seven years of experience in Commercial Client Engagement, working extensively with major brands and retailers in implementing origin verification programs.
  • The webinar is open to all apparel and footwear industry professionals, regardless of AAFA membership, with over 100 attendees expected.

Sources:

  • American Apparel and Footwear Association (AAFA). (2025, September 18). Global Trade Uncertainty Webinar.
  • Oritain. (2022, June). Ana Hinojosa Joins Oritain as Advisor.
  • World Customs Organization (WCO). (n.d.). Ana Hinojosa's Profile.
  • AAFA. (2024). Conor O'Brien Joins AAFA's Policy Team.
  • Princeton University. (n.d.). Conor O'Brien's Profile.
  • Columbia University. (n.d.). Conor O'Brien's Alumni Profile.