NeoMedia Expands in China with 2 Million Registered User Social Networking Partner

NeoMedia Technologies, Inc. has announced an expansion of its marketing efforts in China through a partnership with Cyber Century, a leading Internet marketing firm, to provide its direct-to-mobile-web qode technology for the GBQ social networking site, which boasts over 2 million registered users.

Key Takeaways:

• NeoMedia has partnered with Cyber Century to provide its qode technology to GBQ, a popular social networking site in China with 2 million registered users.
• GBQ users primarily consist of 18 to 35-year-olds, mostly college students, and have an average page view that is twice that of other social networking sites in China.
• GBQ sponsors various off-line activities for members to meet in major cities, such as Beijing and Shanghai.
• NeoMedia's patented qode technology will allow GBQ members to connect with each other in the real world using mobile Internet services.
• The partnership will be implemented in two stages, with the first offering a "GBQ smart code" to encourage users to sign up as a "VIP GBQ Code Holder."
• The NeoMedia qode-based VIP GBQ program will generate revenues through per-click and monthly plans available to users.
• QBG will be promoted on the popular "Super Girl" talent search contest, and users will be able to vote for the winner using their mobile devices.
• NeoMedia is preparing its JAVA-based qode application for Chinese handsets and will send a link for users to download the qode Mobile Software over-the-air.

Statistics:

• GBQ has 2 million registered users, primarily 18 to 35-year-olds, mostly college students.
• The average user page view at GBQ is twice that of other social networking sites in China.
• GBQ sponsors off-line activities for 10,000-plus members at a time.
• 2 different stages of the partnership, with 2 million total users impacted.

Sources:

• NeoMedia Technologies, Inc. (www.neom.com)
• Cyber Century (www.cybercentury.com.cn)