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New England Patriots Launch Kick Cancer Initiative to Raise Awareness and Fund Cancer Research

Strategic Insights

— 1 min read

The New England Patriots Charitable Foundation, in partnership with top medical institutions in New England, has launched the Kick Cancer initiative, a season-long awareness campaign to educate fans about cancer risk factors, prevention, and early detection. The initiative aims to educate Patriots fans about the importance of regular cancer screenings and provide resources for those affected by cancer.

Key Takeaways:

  • The Kick Cancer initiative will be supported by leading medical institutions in New England, including Brigham and Women's Hospital, Massachusetts General Hospital, and Dana-Farber Cancer Institute.
  • The initiative will raise awareness about common cancers, including breast, lung, colon, prostate, and childhood cancers.
  • Patriots players Stephen Gostkowski and Zoltan Mesko will star in public service announcements promoting cancer screening.
  • The Patriots will distribute educational materials and provide valuable information about cancer screening and prevention at Gillette Stadium and on their website.
  • The initiative will culminate in a pre-game announcement on September 26 at Gillette Stadium, featuring Patriots Chairman and CEO Robert Kraft and top medical experts from the partnering institutions.
  • The New England Patriots Charitable Foundation will also donate to cancer-related charities throughout the season.

Statistics:

  • Nearly 70,000 fans pack the stands at Gillette Stadium for every Patriots home game.
  • Over 40,000 people will be diagnosed with cancer in New England this year alone.
  • The National Cancer Institute estimates that $480 billion will be spent on cancer care in the United States by 2020.
  • Partners HealthCare has received over $485 million in funding for biomedical research.
  • The Massachusetts General Hospital Cancer Center conducts 400 clinical trials annually.

Sources:

  • Brigham and Women's Hospital
  • Massachusetts General Hospital
  • Dana-Farber Cancer Institute
  • Partners HealthCare
  • New England Patriots Charitable Foundation

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