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Automobile industry

Nissan Launches "No Charge to Charge" Promotion for Boston-Area LEAF Buyers

Strategic Insights

— 1 min read

The Japanese automaker has introduced a new incentive program in the Boston market, aiming to make its all-electric LEAF more accessible and cost-effective for local car buyers. The "No Charge to Charge" promotion provides two years of complimentary public charging for new LEAF owners purchasing the vehicle from LEAF-certified dealers in the Boston area. This initiative is part of Nissan's efforts to boost sales and increase adoption of electric vehicles in the region.

Key Takeaways:

  • Nissan is launching its "No Charge to Charge" promotion in the Boston market, providing two years of complimentary public charging for new LEAF buyers from LEAF-certified dealers.
  • The promotion includes access to fast chargers and level 2 (240V) chargers spread throughout the Boston area.
  • The program aims to make the all-electric LEAF more cost-effective and convenient for Boston-area car buyers.
  • Nissan now offers "No Charge to Charge" in 17 U.S. markets, with plans to expand the program to at least 25 U.S. markets later this year.
  • The promotion is designed to complement Nissan's efforts to improve the environment under the Nissan Green Program.
  • The promotional initiative reflects Nissan's commitment to increasing adoption of electric vehicles in the region.
  • The LEAF has been the world's best-selling electric car since its introduction, with over 180,000 global sales and over 80,000 in the U.S.
  • The starting price of a Nissan LEAF is about $22,000 after maximum available federal tax credits.

Statistics:

  • Nissan sold 5.32 million vehicles and generated revenue of 11.38 trillion yen (USD 103.6 billion) in fiscal year 2014.
  • The Nissan LEAF is the world's best-selling electric car, with over 180,000 units sold globally.
  • Nissan has sold over 80,000 LEAF units in the U.S.
  • The LEAF features seating for up to five passengers and boasts an EPA-estimated* driving range of 84 miles on a fully-charged battery and MPGe ratings of 126 city, 101 highway, and 114 combined.
  • The starting price of a Nissan LEAF is about $22,000** after maximum available federal tax credits.

Sources:

  • Nissan Press Release, "Nissan Extends 'No Charge to Charge' in Boston", July 6, 2015.
  • Nissan Website, Nissan LEAF page.
  • Nissan Website, Press Release section.
  • NissanUSA.com, Nissan EZ-Charge App for iOS and Android.
  • Nissan Motor Co., Ltd., Sustainability Report 2014.
  • U.S. Environmental Protection Agency, ENERGY STAR Partner of the Year Award.

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