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Microsoft Corp.

Open Text and Microsoft Collaborate on Digital Asset Management Solution

Strategic Insights

— 1 min read

Open Text Corporation, a leading independent provider of Enterprise Content Management (ECM) software, has announced a collaboration with Microsoft to offer Open Text's Artesia Digital Asset Management (DAM) solution on Microsoft's SQL Server 2005 database platform. The announcement demonstrates the companies' shared view of the significant need for an ECM strategy that addresses the complexities of creating, managing, and distributing rich digital media. This partnership enables customers to benefit from a low total cost of ownership while utilizing sophisticated DAM technology running on a highly available and secure database platform.

Key Takeaways:

  • Open Text and Microsoft have collaborated to offer Open Text's Artesia Digital Asset Management (DAM) solution on Microsoft's SQL Server 2005 database platform.
  • The combined solution provides a low total cost of ownership while utilizing sophisticated DAM technology running on a highly available and secure database platform.
  • SQL Server 2005 offers the scalability and reliability needed to manage the enormous volume of valuable digital assets that media and entertainment companies must maintain.
  • The SQL Server Migration Accelerator (SSMA) tool accelerates the migration of back-end data to the Microsoft SQL Server 2005 platform, reducing the cost and time required for analysis, migration, and follow-up testing.
  • Open Text's Artesia Digital Media Group helps customers address the growing competitive and regulatory pressures to improve the management of digital media content.
  • Customers of Open Text include Time Warner, DaimlerChrysler, Discovery Communications, DreamWorks, Electronic Arts, General Motors, HBO, and the U.S Department of Defense.

Statistics:

  • 20 million seats of Open Text's products are supported across 13,000 deployments in 114 countries and 12 languages worldwide.
  • The media and entertainment industry has experienced a great impact from the proliferation of digital content and distribution channels.
  • 3,000 participants attended the Microsoft Global Product Launch in San Francisco, California, featuring the product launch of Microsoft SQL Server 2005, Visual Studio 2005, and BizTalk Server 2006.

Sources:

  • Open Text Corporation (TSX:OTC)(NASDAQ:OTEX)
  • Microsoft Corporation (SQL Server 2005)
  • CCNMatthews (November 7, 2005)
  • Comtex SmarTrend(SM) Alert (September 28, 2005)

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