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Oracle Announces Affiliate Program for OracleExchange.com

Strategic Insights

— 1 min read

Oracle has launched the OracleExchange.com Affiliate Program, which allows customers to provide links to Oracle's horizontal B2B marketplace, expanding their business by leveraging exchange services. Key partners include Citibank, NetGov, and other large and smaller organizations. The program enables affiliates to share revenues generated from links or co-branded sites, offering value-added services to customers or attracting new customers to their products or services.

Key Takeaways:

  • The OracleExchange.com Affiliate Program allows customers to provide links to Oracle's B2B marketplace, enabling them to expand their business and leverage exchange services.
  • Initial partners include Citibank, NetGov, and other large and smaller organizations, with participation ranging from simple links to co-branded exchange Web sites.
  • Affiliates can share revenues generated from links or co-branded sites, offering value-added services to customers or attracting new customers to their products or services.
  • Suppliers benefit from efficient catalog content management, ability to view and bid on buyers' auctions, and access to new sales channels and marketplace intelligence through OracleExchange.com.
  • The program redefines the benefits and value-added services associated with marketplaces, significantly expanding network benefits for affiliates and exchange users.
  • Affiliates can now drive purchasing through the exchange, streamline procurement processes, and benefit from lower prices through aggregation of purchasing and access to a larger supplier pool.

Statistics:

  • OracleExchange.com is the largest provider of software for e-business, according to the source material.
  • The Affiliate Program enables affiliates to share revenues generated from links or co-branded sites.
  • Participation in the Affiliate Program ranges from simple links to creating co-branded exchange Web sites that are hosted by Oracle.
  • Affiliates can offer the exchange as a value-added service to their existing customers or as a way to bring new customers to their own products or services.

Sources:

  • Oracle Corpus (http://www.oracle.com/tellmemore/?432533), Nov. 15 /PRNewswire/
  • Oracle Corporation, OracleExchange.com Affiliate Program Press Release (no date mentioned)

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