Philippines Showcases Economic Diplomacy and Cultural Tradition in Geneva

The Philippines recently showcased its economic diplomacy initiatives, culture, and tradition in Geneva, Switzerland, through a series of events and exhibitions. One of the highlights of the event was the traditional Filipino filigree tambourine jewelry, which took center stage in the "Business Class" lecture series organized by the Philippine Mission to the World Trade Organization (WTO). The event aimed to promote the nexus of economic diplomacy and Philippine culture and tradition, with a focus on the creative industries.

Key Takeaways:

• The Philippine Mission to the WTO organized a lecture series titled "Business Class" to promote economic diplomacy initiatives and Philippine culture and tradition.
• Paolo Tanada Palanca, founder of Kaya Mana Philippines, was the guest lecturer, illustrating the revival of traditional Filipino filigree tambourine jewelry and the empowerment of micro, small, and medium enterprises (MSMEs) in Vigan, Ilocos Sur.
• The lecture highlighted the untapped potential of the Philippine creative economy to contribute to exports, innovation, and sustainable livelihoods.
• Ambassador Manuel Teehankee, Philippine Ambassador and Permanent Representative to the WTO, noted that Kaya Mana Philippines is a testament to the power of cultural preservation and economic empowerment, which is congruent with the Philippines' WTO priority of promoting inclusive economic growth and international trade.
• The Philippines is at the forefront of the WTO's MSME initiative, which seeks to create new avenues for cross-border and digital trade, particularly for women-led companies.
• MSMEs account for 99.5 percent of all registered businesses in the Philippines.
• Kaya Mana jewelry was also part of the exhibition during the commemoration of the 127th Philippine Independence Day in Geneva, Switzerland, the Manila Fame, and Likhang HABI Market Fair.
• To diversify its crafts and appeal to younger generations, Kaya Mana is creating new products like charm jewelry, bracelets, and cuff links.

Statistics:

• 99.5 percent of all registered businesses in the Philippines are micro, small, and medium enterprises (MSMEs).
• The WTO's MSME initiative aims to create new avenues for cross-border and digital trade, particularly for women-led companies.

Sources:

• "Philippines promotes economic diplomacy initiatives, culture and tradition in Geneva, Switzerland" (no date)
• Manuel Teehankee, Philippine Ambassador and Permanent Representative to the WTO.