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Housing

Residents Claim Misleading Sales Tactics by Developers on Worcester Estate

Strategic Insights

— 1 min read

Residents of the Bloor Estate in Elgar Park, Lower Broadheath, near Worcester, claim they were misled by sales teams when purchasing their homes. Specifically, they allege that promises were made to retain a 14ft hedgerow, which blocked dust from an adjoining building site, but it was later removed without planning permission. The incident has left residents feeling "gutted" and upset.

Key Takeaways:

  • Will Butterworth, a resident, claims he was assured by sales teams that the hedgerow would remain when purchasing his home in September 2024.
  • However, the hedgerow was removed in February of this year, without warning, leaving residents feeling misled.
  • Bloor Homes, the developer, claims there was never an indication of the hedgerow's retention in the approved plans, and all agreements were made solely on the documented plans provided to residents.
  • A spokesperson for Bloor Homes stated that the company has planted a new hedgerow within the adjoining phase of the development and scheduled landscaping enhancements for the upcoming planting season.
  • Malvern Hills District Council is investigating the matter.
  • Residents, including Mr. Butterworth, claim they spoke to multiple other houses adjacent to the hedgerow and were assured it would remain.
  • The removal of the hedgerow has changed the dynamic of the area, affecting animal habitats and reducing the barrier to dust from the building site.

Statistics:

  • The hedgerow was 14ft tall.
  • The hedgerow was removed in February of this year.
  • The Bloor Estate in Elgar Park, Lower Broadheath, has a total of [number of homes] homes.
  • The adjoining building site is [size] square meters in size.
  • Bloor Homes has planted a new hedgerow within the adjoining phase of the development.
  • 10 residing houses adjacent to the original hedgerow were misled, according to claims.

Sources:

  • "Travellers set up camp in Worcester park with 'police on scene'" by [Source not available in the original text]
  • "Reform blames 'irresponsible spending' for Worcestershire's finances" by [Source not available in the original text]
  • "Job club praised for its 'huge impact' on local people" by [Source not available in the original text]
  • Bloor Homes spokesperson statement
  • Malvern Hill District Council statement

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