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Roctec Global Public Company Limited Shifts Focus from Advertising to ICT Solutions

Strategic Insights

— 2 min read

Roctec Global Public Company Limited, a Thailand-based company, has announced a strategic direction to reduce its involvement in the advertising media industry and instead focus on expanding its integrated ICT solutions business. The company has made significant moves in this direction, divesting its out-of-home advertising assets in Thailand in 2021 and exiting the advertising media business in Malaysia in 2022. With a focus on infrastructure and transportation ICT services, which are expected to experience continuous growth, the company has proposed the divestment of all ordinary shares held in Hello Bangkok LED Company Limited, a joint venture in which the company holds a 50.00% equity interest. The sale of these shares, totaling THB 2,000,000,000, is expected to be completed by August 31, 2025.

Key Takeaways:

  • Roctec Global Public Company Limited has adopted a new strategic direction, shifting its focus from the advertising media industry to integrated ICT solutions, particularly infrastructure and transportation ICT services.
  • The company divested its out-of-home advertising assets in Thailand in 2021 and exited the advertising media business in Malaysia in 2022.
  • Roctec Global Public Company Limited holds a 50.00% equity interest in Hello Bangkok LED Company Limited, which operates in the advertising media business, including static billboard and digital LED advertising services.
  • The company proposes to sell 500,000 ordinary shares in Hello Bangkok LED Company Limited to Plan B Media Public Company Limited, representing 50.00% of the total issued and paid-up shares.
  • The sale of Hello Bangkok LED Company Limited shares is valued at THB 2,000,000,000 and is expected to be completed by August 31, 2025.
  • The company's Extraordinary General Meeting of Shareholders No. 1/2025 approved the sale of all ordinary shares held in Hello Bangkok LED Company Limited.

Statistics:

  • THB 2,000,000,000 (THB two billion) - the value of the sale of Hello Bangkok LED Company Limited shares.
  • 500,000 - the number of ordinary shares in Hello Bangkok LED Company Limited being sold to Plan B Media Public Company Limited.
  • 50.00% - the equity interest of Roctec Global Public Company Limited in Hello Bangkok LED Company Limited.
  • 2021 - the year Roctec Global Public Company Limited divested its out-of-home advertising assets in Thailand.
  • 2022 - the year Roctec Global Public Company Limited exited the advertising media business in Malaysia.
  • August 31, 2025 - the expected completion date of the sale of Hello Bangkok LED Company Limited shares.

Sources:

  • The Stock Exchange of Thailand company announcement dated March 26, 2025.

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