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ScottsMiracle-Gro Partners with U.S. Men's National Soccer Team Captain Tyler Adams to Foster Youth Development through Green Spaces

Strategic Insights

— 1 min read

ScottsMiracle-Gro has partnered with U.S. Men's National Soccer Team captain Tyler Adams and Every Kid Sports to increase youth access to natural turf sports fields. The partnership aims to promote the benefits of green spaces in fostering healthier, happier, and stronger communities. As part of the partnership, Tyler Adams hosted a field day at his childhood playing field in Wappingers Falls, New York, where he taught soccer skills to local youth. Adams attributes his early success to his experiences as a youth athlete and is committed to giving back to his community through this partnership.

Key Takeaways:

  • ScottsMiracle-Gro has partnered with U.S. Men's National Soccer Team captain Tyler Adams and Every Kid Sports to promote youth development through green spaces.
  • The partnership aims to increase youth access to natural turf sports fields and provide opportunities for children to engage in physical activity.
  • Tyler Adams hosted a field day at his childhood playing field in Wappingers Falls, New York, where he taught soccer skills to local youth.
  • Adams attributes his early success to his experiences as a youth athlete and is committed to giving back to his community through the partnership.
  • The partnership will launch a nationwide Keep It Real sweepstakes, offering five youth sports nonprofit organizations the chance to win a natural turf field refurbishment and soccer balls signed by Adams.
  • The Keep It Real Movement is a ScottsMiracle-Gro initiative that aims to promote the benefits of green spaces and provide opportunities for youth development.

Statistics:

  • ScottsMiracle-Gro has approximately $3.6 billion in sales.
  • The company is the world's largest marketer of branded consumer products for lawn and garden care.
  • The Scotts brand is market-leading in the lawn and garden care segment.
  • The partnership with Tyler Adams is part of ScottsMiracle-Gro's ongoing efforts to promote green spaces and youth development.

Sources:

  • M2 PRESSWIRE-July 24, 2025-: ScottsMiracle-Gro Believes in the Power of Green Spaces - Partners With U.S. Men's National Soccer Team Captain Tyler Adams and Every Kid Sports
  • https://scotts.com/en-us/about-us/keep-it-real.html (Keep It Real Movement and sweepstakes information)
  • www.scottsmiraclegro.com (ScottsMiracle-Gro company website)

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