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SecurityLink(SM) from Ameritech Offers Discounts Through Marketing Agreements

Strategic Insights

— 1 min read

SecurityLink(SM) from Ameritech has announced a series of marketing agreements with real estate, banking, and insurance companies to offer new home buyers information and discounts on security systems. This initiative aims to provide added protection to homeowners, particularly during the first few months after moving into a new home, when they are most vulnerable to burglary. Through its partnerships with Better Homes and Gardens(R) Real Estate Service, Bank of America, Old Guard Insurance, and Sovereign Bank, SecurityLink will provide free installation and discounts on security systems to eligible customers. This move is expected to make it easier and more affordable for new home buyers to get the security technology they need to protect themselves.

Key Takeaways:

  • SecurityLink(SM) from Ameritech has formed marketing agreements with real estate, banking, and insurance companies to offer discounts on security systems to new home buyers.
  • The offers are available to customers working with Better Homes and Gardens Real Estate Service's 23,000 sales associates across the U.S.
  • Bank of America's home equity loan customers in 8 Western states, including California, are also eligible for the discounts.
  • Homeowners insured by Lancaster, PA.-based Old Guard Insurance in Pennsylvania, Maryland, and Delaware are also eligible.
  • Home loan customers of Wyomissing, PA.-based Sovereign Bank in Pennsylvania, New Jersey, and Delaware are also part of the initiative.
  • SecurityLink provides advanced security systems and electronic monitoring solutions to over 1 million residential, commercial, and government customers throughout the U.S. and Canada.
  • Ameritech serves millions of customers in 50 states and 40 countries, with a workforce of 72,000 employees and assets exceeding $29 billion.

Statistics:

  • Over 1 million customers are served by SecurityLink(SM) from Ameritech.
  • 72,000 employees work for Ameritech.
  • Ameritech has assets exceeding $29 billion.
  • Bank of America has home equity loan customers in 8 Western states, including California.
  • Old Guard Insurance insures homeowners in Pennsylvania, Maryland, and Delaware.
  • Sovereign Bank serves customers in Pennsylvania, New Jersey, and Delaware.

Sources:

  • PR Newswire, "SecurityLink(SM) From Ameritech Offers Discounts Through Marketing"
  • Ameritech, "About Ameritech"
  • PR Newswire, "Ameritech Announces Economic Data"

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