Sony Tops US Public's Best 10 Product Brands for 7th Consecutive Year

In a ranking of top product brands in the United States, Sony has taken the number one spot for the seventh consecutive year, as per online survey results released by Harris Interactive Inc. The survey, covering 2,351 adults between June 7 and 13, revealed Toyota in fourth place, up from sixth last year, and Honda in sixth place, one rank higher than the previous year. Notably, General Motors and Microsoft dropped out of the top 10 this year, with GM failing to make the list for the first time since 1995 when the Harris poll began.

Key Takeaways:

  • Sony retained its number one spot for the seventh consecutive year, according to Harris Interactive Inc's survey of 2,351 US adults.
  • Toyota climbed to fourth place, up from sixth last year, and Honda rose to sixth place, one rank higher than the previous year.
  • General Motors and Microsoft dropped out of the top 10, with GM failing to make the list for the first time since 1995.
  • Dell retained second place, and Coca-Cola moved up a notch to third place in the rankings.
  • Ford placed fifth, Hewlett Packard seventh, and General Electric eighth in the top 10 list.
  • Kraft Foods and Apple took ninth and tenth places, respectively.
  • The survey respondents named the brands they considered to be the best, without the pollsters mentioning any brand names in advance.

Statistics:

  • 2,351 adults in the United States participated in the survey.
  • The survey was conducted between June 7 and 13.
  • Sony has led the rankings for 7 consecutive years.
  • Toyota rose from sixth to fourth place.
  • Honda rose from seventh to sixth place.
  • General Motors dropped out of the top 10 for the first time since 1995.
  • Microsoft left the top 10 this year.

Sources:

  • Kyodo News International
  • Harris Interactive Inc.
  • McClatchy-Tribune Business News