TelePlus Enterprises, Inc. (TLPE) Announces Launch of New E-commerce Site for Liberty Wireless
TelePlus Enterprises, Inc., a diversified North American telecommunications company, has launched its new e-commerce site for Liberty Wireless, a prepaid Mobile Virtual Network Operator (MVNO) under its wholly owned subsidiary, TelePlus Wireless, Corp. The new site is designed to cater to the company's targeted demographic, including teens, students, and ethnic communities, and is optimized for search engines to make it easier for prospective clients to find out about Liberty Wireless offerings. The website features a shopping-cart model and allows for cross-promotion of other products, including phone accessories, extended warranties, international long distance bundles, and other recurring revenue enhancers for TelePlus.
Key Takeaways:
- TelePlus Enterprises, Inc. (TLPE) has launched its new e-commerce site for Liberty Wireless, a prepaid MVNO under its wholly owned subsidiary, TelePlus Wireless, Corp.
- The new site is designed to cater to the company's targeted demographic, including teens, students, and ethnic communities.
- The website features a shopping-cart model and allows for cross-promotion of other products, including phone accessories, extended warranties, international long distance bundles, and other recurring revenue enhancers for TelePlus.
- TelePlus Connect, Corp., another subsidiary of TelePlus, is offering landline, long distance, and internet prepaid services to selected individuals in Canada who cannot obtain basic telecom services from traditional telecom carriers.
- The company's 2006 business plan aims to reach US $30 million in revenue and positive EBITDA for fiscal 2006.
- The wireless industry is a vast and fast-growing industry, with prepaid wireless being the fastest-growing segment, expected to reach $32 billion by 2008.
- TelePlus' subsidiaries, TelePlus Wireless, Corp. and Maximo Impact, Corp., operate MVNOs under the Liberty Wireless and MX Mobile brands, respectively, and offer prepaid wireless services to unbanked consumers.
Statistics:
- The new e-commerce site for Liberty Wireless is expected to increase online sales and position the brand as a major player in the wireless online community.
- The wireless industry is expected to grow from $10 billion in 2005 to $32 billion by 2008.
- Prepaid wireless services are expected to represent 10% to 20% of the US population.
- TelePlus' 2006 business plan aims to reach US $30 million in revenue and positive EBITDA for fiscal 2006.
- The company has sold 767,000 shares of stock in TelePlus Enterprises, Inc. for proceeds totaling $208,700.
Sources:
- Market Wire, Oct 18, 2006
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