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Tennis Channel Extends Partnership with ITF for Billie Jean King Cup and Davis Cup

Strategic Insights

— 1 min read

Tennis Channel has further solidified its partnership with the International Tennis Federation (ITF) to broadcast the Billie Jean King Cup by Gainbridge and Davis Cup, the world's largest annual international team competitions in women's and men's tennis, respectively. The new multi-year agreement extends Tennis Channel's exclusive U.S. broadcast rights for both tournaments, which began in 2009, and includes the addition of broadcasting rights in Germany, Austria, Switzerland, the United Kingdom, and Spain. The deal runs through 2027 for the Billie Jean King Cup and 2028 for the Davis Cup.

Key Takeaways:

  • Tennis Channel has extended its partnership with the ITF to broadcast the Billie Jean King Cup by Gainbridge and Davis Cup through 2027 and 2028, respectively.
  • The agreement marks a significant expansion of Tennis Channel's international reach, with broadcasting rights in Germany, Austria, Switzerland, the United Kingdom, and Spain.
  • The ITF is the global governing body of tennis, organizing the Billie Jean King Cup by Gainbridge and Davis Cup.
  • Both competitions feature national teams from across the world competing at various stages throughout the year, culminating in Finals events that feature the top eight nations competing for the title of world champions.
  • The United States has won the Billie Jean King Cup by Gainbridge 18 times and the Davis Cup 32 times, both records.
  • The Billie Jean King Cup by Gainbridge remains the world's largest annual international team competition in women's tennis.
  • The partnership aims to grow awareness and fans in both the U.S. and other countries, with a focus on highlighting the history and passion surrounding the cups.

Statistics:

  • 18 times: The number of times the United States has won the Billie Jean King Cup by Gainbridge.
  • 32 times: The number of times the United States has won the Davis Cup.
  • 2009: The year Tennis Channel began broadcasting the Billie Jean King Cup by Gainbridge and Davis Cup.
  • 2027: The year the deal for the Billie Jean King Cup by Gainbridge expires.
  • 2028: The year the deal for the Davis Cup expires.

Sources:

  • News release from Tennis Channel
  • International Tennis Federation (ITF)

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