White House Jobs Summit Targets Senators with $1 Million Ad Campaign

The White House jobs summit has sparked a response from Keeping Small Business Healthy, a project of The Institute for Liberty, which has launched a $1 million ad campaign targeting Senators who are likely to vote on health care reform legislation that could devastate small businesses. The campaign, which began running today, includes 30-second TV ads and phone calls to Senators, aiming to persuade them to support job creation rather than legislation that will lead to higher unemployment.

Key Takeaways:

• The ad campaign, costing $1 million, targets Senators Lincoln (D-AR), Landrieu (D-LA), Nelson (D-NE), Dorgan (D-ND), and Conrad (D-ND).
• The campaign aims to stress the negative impact of health care reform on small businesses, citing the devastating consequences and potential job losses.
• Phone calls to Senators began today, urging small business owners and constituents to support job creation and oppose the health care bill.
• Keeping Small Business Healthy is advocating for smart reform that includes medical liability reform, more health insurance options, and competition to help decrease costs.
• The project's goal is to ensure that any health care reform legislation passed by Congress addresses the challenges faced by small businesses.

Statistics:

• Unemployment is at a 25-year high, according to Andrew Langer, KSBH President.
• The ads will feature small business owners/constituents discussing how they will be hurt by health care reform in each state.
• The campaign aims to persuade Senators to stop proposing legislation that will devastate small business and lead to higher unemployment.

Sources:

• Keeping Small Business Healthy, a project of The Institute for Liberty.
• Science Letter editors from staff and other reports.
• NewsRx.com.