Aetna Launches Commercial Small-Business Insurance Site Online

Aetna Life & Casualty, a leading insurance provider, has expanded its online presence by introducing a dedicated commercial small-business insurance site on its World Wide Web site. This new platform aims to cater to the specific needs of small-business owners, offering a comprehensive resource for commercial property and casualty insurance. The site provides valuable information, safety tips, and claim handling guidance, as well as links to other relevant small-business websites. Small-business owners can now easily access the site through MCI Marketplace, navigating to http://www.aetna.com/smallbiz for all their insurance needs.

Key Takeaways:

• Aetna's commercial small-business insurance site focuses on providing essential information for protecting businesses, including types of insurance coverages, safety tips, and claim handling procedures.
• The site features a "Let's Talk" section, enabling users to email the company directly with questions or request an insurance quote, which is then forwarded to local agents for handling.
• The "Small Business Challenge" section tests users' knowledge about small businesses, presenting true/false questions to assess their understanding.
• Aetna's online platform has grown to include various websites, including a home page with corporate information, an Auto/Homeowners site for personal insurance, and future sites focusing on health and financial services.
• The new small-business insurance site is accessible through MCI Marketplace, catering to the growing demand for online insurance solutions.

Statistics:

• The Aetna small-business insurance site can be accessed through the direct Internet address: http://www.aetna.com/smallbiz.
• The site provides information on commercial property and casualty insurance issues for small-business owners.
• The "Let's Talk" section enables users to email the company directly, with quote requests forwarded to local agents for handling.
• The "Small Business Challenge" section includes a series of true/false questions to assess users' knowledge about small businesses.

Sources:

• Aetna PRNewswire press release, "Aetna Life & Casualty Adds Commercial Small-Business Insurance Site to World Wide Web Site" (published Dec. 8, 1995).