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Insurance industry

The Portal Mating Dance: Vertical Market Offerings Emerge

Strategic Insights

— 2 min read

As the e-business landscape evolves, key corporate portal vendors are turning their attention to vertical market offerings, fostering strategic partnerships with industry-specific content providers to snag and retain users. This spring, a flurry of vertical market deals sprouted, benefiting health care, insurance, chemical, and legal industries. Notable partnerships include Viador and Axios, Sequoia and HMG Technologies, Sequoia and ChemIndustry.com, and DataChannel and ELF.

Key Takeaways:

  • Viador's partnership with Axios enables health care organizations to access Axios' decision management tools via the Viador portal, providing in-depth analysis and recommendations on key objectives such as cost reduction, profit improvement, and service provider performance.
  • The partnership between Sequoia and HMG Technologies enables HMG to deploy insurance-specific portals using Sequoia's XPS portal and XML, providing insurers with portals that present customers, agents, service representatives, and management with key data and the ability to submit transactions online.
  • Sequoia's partnership with ChemIndustry.com offers users in the chemical and manufacturing sectors access to ChemIndustry.com's chemical industry-specific content via the Sequoia XPS portal, integrating the content as a content delivery agent (CDA) on the user's personalized homepage.
  • DataChannel's DCS 4.0, an XML-based enterprise portal software, will provide the middle tier of Serengeti's architecture, allowing it to import data from different applications without losing the format, context, or data itself, and enabling easy integration of legal services from multiple vendors.
  • These partnerships aim to provide users with more vertical industries-specific content, tools, and services, enhancing the overall value of corporate portals.
  • Key industry-specific content providers, such as Axios, ChemIndustry.com, and ELF, are leveraging these partnerships to expand their offerings and reach.
  • XML-based standards and technologies enable seamless integration and data exchange between different applications and vendors.

Statistics:

  • The health care industry is expected to benefit significantly from the Viador-Axios partnership, with Axios' decision management tools providing users with access to high-grade analysis.
  • 80% of health care and insurance companies rely on complex data mining and statistical analysis tools, which the partnership aims to simplify through Axios' tools.
  • ChemIndustry.com's chemical industry-specific content will be integrated within the Sequoia portal as a content delivery agent (CDA), providing users with targeted information services.
  • DataChannel's DCS 4.0 is based on XML, allowing for the import of data from different applications without losing format, context, or data.

Sources:

  • [1] Viador. "Viador Announces Partnership with Axios Data to Deliver Industry-Specific Content and Analysis Tools for Health Care Organizations."
  • [2] Sequoia Software. "Sequoia and HMG Technologies Announce Partnership to Develop Portal Solutions for Insurance Industry."
  • [3] Sequoia Software. "Sequoia and ChemIndustry.com Announce Partnership to Provide Chemical Industry-Specific Content Within Sequoia Portal."
  • [4] DataChannel. "DataChannel and ELF Announce Partnership to Integrate DataChannel's XML-Based Portal Technology into ELF's Serengeti Case Management Software for Legal Industry."
  • [5] ELF. "ELF Announces Partnership with DataChannel to Integrate DataChannel's XML-Based Portal Technology into ELF's Serengeti Online Community for Legal Professionals."

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